Introduction

In May 2023, European Energy broke ground on the world’s first large-scale commercial e-Methanol plant in Kassø, Denmark—powered by a 50 MW electrolyzer from Siemens Energy.

Challenge

Power - to - X is complex technology. For the launch, European Energy needed visuals that could instantly explain the plant’s function—not just to engineers, but to all stakeholders, from politicians to local citizens.

Solution

KIRT x THOMSEN delivered a high-quality tech explainer video and renderings, making the technology understandable at a glance—no words needed. We translated intricate 3D infrastructure data into clear, photorealistic visuals used across channels: press releases, construction site displays, stakeholder ceremonies, and pitch decks.

Tech explainer

Updated 3D animation based on actual drone footage

Result

The materials have since been reused extensively across communication platforms, maximizing ROI and helping make a highly technical project accessible to a broad audience. To learn more, feel free to reach out to: Rune Kirt, CEO of KIRT x THOMSEN at rune@kirt-thomsen.com.